The 22 Immutable Laws of Branding
Description
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet BrandingSmart and accessible, The 22 Immutable Laws of …
Books tagged with: branding
Iron Fists: Branding the 20th-Century Totalitarian State
Description
Presents a survey of the propaganda art, graphics, and artifacts created by the totalitarian governments of Nazi Germany, Fascist Italy, the USSR, and Communist China. This book focuses on graphic …
Brand New Justice: How Branding Places and Products Can Help the Developing World
Description
Applying his observations on economic history and the development and impact of global marketing, the author presents a cogent plan for developing nations to benefit from globalization. He shows that …
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